Co-founder and creative lead at Liquid Design, Andrey is one of the most recognisable mixologists across Eastern Europe and the Middle East. He’s spent 15 years shaping bar culture from the inside — putting Insider Bar Moscow into the World’s 50 Best Top 15, launching NAHATÉ’s premium cocktail program in Dubai, and leading more than 200 guest shifts and masterclasses across 40 countries.

His «luxury-experience» menus combine rare ingredients, in-house distillates, and custom glassware. Each cocktail feels like a considered act, made to be seen, tasted, and remembered.

Today, Andrey heads up Liquid Design’s global bar projects, trains bar teams, and proves again and again that in high-end hospitality, what people remember is the emotion, not the price.

london Essence Best New Opening Award 2021

Top 8 Menu 2024

№13

Beverage Director
Mixologist

Instagram

stages

Concept & Philosophy

10.00-18.00

Jan, Mon

01

Turning your vision into a brand system: with feeling, function, and direction.
Defining your philosophy so it runs through everything: drinks, space, service, energy
Making storytelling part of how things work, not just how they look

Ergonomics & Equipment

14.00-16.00

Mar, Tue

02

Designing layouts that let staff move fast and guests feel good
Specifying essential furniture, tools, and equipment
Managing supplier tenders to get what you need at the right terms
Planning wet zones, lighting, and prep flow with your interior designers

Menu Development

11.00-15.00

Apr, Wed

03

Creating a cocktail menu that fits your concept and your audience
Designing Instagram-worthy garnishes
Sourcing smart ingredients with balance and cost in mind
Building pricing that supports your margins and your identity

Human Capital

09.00-11.00

Jun, Thu

04

Recruiting and training the team, then building systems that keep standards high
Building team motivation structures that last
Writing SOPs that are clear, actionable, and actually get used

Investment Support

12.00-17.00

Sep, Fri

05

Developing a clear, convincing investment strategy
Identifying and engaging the right investors for your concept
Supporting negotiations to secure fair, future-proof terms

Grand Opening

14.00-19.00

Nov, Sat

06

We’re there for the launch — behind the bar, on the floor, fully in it
Real-time support during the first days of service
Fast, on-the-spot adjustments to keep things flowing
Help with early events, guest energy, and getting the right people talking

We’re here to guide you from the first spark of an idea to the moment the lights come up. That means shaping the concept, securing investment, managing tenders, building the team, and designing a cocktail menu that fits and lasts.

It’s hands-on, tailored, and grounded in what your space actually needs. When the doors open, it already feels real.

Experience a perfect opening with Liquid Design

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