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Taste Laboratory in the Alps:
Crafting a project coveted by Michelin and The World’s 50 Best Bars
Crafting a project coveted by Michelin and The World’s 50 Best Bars
Home - Services - Consulting: Opening - Caaa
Marketing: Strategy
2025
Consulting: Opening
Branding adaptation
Craft a modern bar concept and craft a unique cocktail menu: innovative and rooted
in local/natural flavours
in local/natural flavours
Attain the status of the most awarded gastronomic project in Switzerland
Remote HR management
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Pietro Catalano
Tecnology
Services
Concept & Philosophy
Pietro Catalano aimed to create a dining experience that transcended mere sustenance, one that celebrated the transalpine essence of cuisine, bridging cultures and flavours. While this vision sounds beautiful, we enhanced
it with additional layers of meaning.
it with additional layers of meaning.
Crafted the big idea, values, and USP of the brand
Alps
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Values
is ingredients from local farmers, our collaboration with a local gallery and talented people, respect the product
One of our core values is ensuring the highest quality in every ingredient we use and in every dish or drink we serve to your table. Behind every single detail, you'll find our team working daily to develop and enhance the quality of your experience.
We're always pushing the boundaries of our craft, seeking new and better ways to create unique experiences. Partnering with top-tier equipment producers, we refuse to limit our creativity, aiming to lead the way in our industry.
Authenticity (Product)
Quality (Team)
Innovations (Equipment)
A sensory exploration that transcends boundaries and creates lasting memories
The Catalano family's roots extend from farmers to restaurants over many generations. They’ve chosen
to embody the rich experience of family by incorporating the surname into the logo of new Dineology restaurant CAAA.
to embody the rich experience of family by incorporating the surname into the logo of new Dineology restaurant CAAA.
The Catalano family's roots extend from farmers to restaurants over many generations. They’ve chosen
to embody the rich experience of family by incorporating the surname into the logo of new Dineology restaurant CAAA.
to embody the rich experience of family by incorporating the surname into the logo of new Dineology restaurant CAAA.
Name meaning
Big Idea
Name meaning